Privacy Policy

Draft prepared September 2026 for review by the business owner and legal counsel before publication. This template does not constitute legal advice.

Last updated: September 8, 2026

Who We Are

Midwest Pond Features & Landscape (“we,” “us,” and “our”) operates midwestpondfeatures.com.

Our business is based in Glen Ellyn, Illinois 60137.

Phone: (630) 407-1415
Email: hello@midwestpondfeatures.com

Information We Collect

Information You Provide

When you contact us, request a quote, schedule service, use our chat feature, or submit a website form, we collect information you choose to provide.

This information includes your name, phone number, email address, city, ZIP code, property address, service requested, preferred contact information, messages, project details, and photos or other files you submit.

For commercial, HOA, lake, or pond service requests, information also includes property name, property type, pond or lake details, approximate size, and related project information.

Chat

When you use our website chat feature, we collect messages entered into the chat and any contact information or project information you provide.

Information Collected Automatically

When you visit our website, certain technical and usage information is collected through cookies, analytics tools, pixels, and similar technologies.

This information includes pages viewed, IP address, approximate location, browser type, device type, operating system, referring website, interactions with website content, and related usage information.

How We Use Information

We use information collected through our website to:

• Respond to enquiries and service requests.
• Prepare estimates, proposals, and quotes.
• Schedule appointments and perform requested services.
• Communicate about projects, appointments, quotes, and customer service matters.
• Send text messages or marketing communications when appropriate consent has been provided.
• Operate, maintain, secure, and improve our website.
• Understand website traffic and visitor activity.
• Measure advertising performance and conversions.
• Manage advertising and remarketing campaigns.
• Maintain business, accounting, and customer records.
• Comply with applicable legal obligations.

Cookies and Similar Technologies

Our website uses cookies and similar technologies for website operation, analytics, advertising, and measurement.

Third-party services used on our website include:

• Google Analytics 4, for website traffic and usage analytics.
• Google Ads, for advertising, conversion measurement, and remarketing.
• LeadConnector / HighLevel, for forms, chat, contact management, scheduling, communications, and related customer relationship functions.
• Trustindex, for displaying customer reviews.
• Google Maps, for embedded maps and location features.

These providers process information under their own terms and privacy policies.

Your browser provides controls for deleting or blocking cookies. Google also provides advertising preference controls through Google Ads Settings.

Blocking certain cookies might affect website features or measurement functions.

Text Messages

Providing a phone number does not by itself enroll you in SMS messaging.

Where our forms provide an SMS consent option, SMS consent is optional and separate from submitting an enquiry or requesting a service.

If you agree to receive text messages from Midwest Pond Features & Landscape, messages relate to your enquiry, quote, appointment, project, customer service request, service updates, or marketing communications covered by your consent.

Message frequency varies.

Message and data rates apply according to your wireless plan.

Reply STOP to a message to unsubscribe from future text messages from the applicable messaging program.

Reply HELP for assistance, or contact us at (630) 407-1415 or hello@midwestpondfeatures.com.

Consent to receive text messages is not a condition of purchasing services.

Mobile Information and SMS Consent

We do not share mobile phone information or SMS opt-in records with third parties or affiliates for their marketing or promotional purposes.

Service providers supporting messaging, communications, and customer service receive information only as needed to provide those services.

SMS opt-in information and consent are excluded from unrelated third-party sharing.

How We Share Information

We disclose information to service providers supporting our website and business operations, including providers of website hosting, forms, chat, customer relationship management, analytics, advertising, communications, maps, reviews, scheduling, and technical support.

We also disclose information when required to comply with applicable law, court orders, legal process, government requests, or the protection of our legal rights.

We do not transfer SMS consent information to third parties for their own marketing or promotional use.

Data Retention

We retain enquiry, quote, project, and customer records for as long as reasonably needed to provide services, maintain business records, resolve disputes, enforce agreements, and satisfy legal, tax, accounting, and regulatory obligations.

Retention periods for analytics, advertising, cookies, and third-party services differ according to provider settings and policies.

Information Security

We maintain reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, acquisition, loss, destruction, alteration, use, or disclosure.

No internet transmission or electronic storage method provides absolute security.

Your Privacy Choices

You may contact us to request access to, correction of, or deletion of personal information associated with you.

Send privacy requests to:
hello@midwestpondfeatures.com

We will review and respond to requests according to applicable law and legitimate business, legal, accounting, and recordkeeping requirements.

You also have choices regarding cookies and advertising through your browser settings and applicable third-party advertising controls.

Third-Party Websites and Services

Our website contains or displays services, content, maps, reviews, or links provided by third parties.

Third-party websites and services operate under their own privacy practices. We encourage you to review their privacy policies before providing information directly to those services.

Changes to This Privacy Policy

We update this Privacy Policy when our website, business practices, service providers, or legal obligations change.

The current version will display the latest revision date at the top of this page.

Contact Us

For questions or requests concerning this Privacy Policy or personal information, contact:

Midwest Pond Features & Landscape
Glen Ellyn, IL 60137
Phone: (630) 407-1415
Email: hello@midwestpondfeatures.com